KIBO means ‘hope’ in Japanese and our mission is to bring some of it to the world by reinventing how footwear is made. The ! is a reminder to do things differently. The fashion industry needs to change and tackle big issues such as climate change and modern slavery. And that's only possible if we adapt ourselves and unite as a community. Because we know that every small step goes a long way.
The five dots were inspired by children activity books - “connecting the dots”. The meaning behind it is consistent – to connect our community together and giving back to those in need.